Today, April 22, 2021, is Earth Day! And what a great opportunity to tell you about the actions we put in place on a daily basis to always do better, and protect our beautiful planet to live more serenely and leave a peaceful place for generations to come. So here we go, we take stock of the latest advances!
Organic, vegan & zero pesticide wine
Let's start at the beginning: If you're here reading us today, it's probably because you've heard of Oé and the wines, or you've been following us for some time. And if you're here, it's mainly because you want to commit a little more to the planet. So yes, you are in the right place! Our wines are organic, vegan, zero pesticides and produced hand in hand with Oé winegrowers.
Deposit of wine bottles
Last September, we launched the first deposit tests in the Rhône-Alpes region and now we are proud to tell you that the deposit is live in almost all of France. It is thanks to all the players who are mobilizing that we will be able to bring the deposit back to all cities and everywhere. We wrote an article on the subject, if you want to know more 👉🏼 it's here .
Bulk wine with Jean Bouteille
In March, we launched our partnership with Jean Bouteille to offer good bulk wine. Jean Bouteille is the best actor who offers all bulk liquids! The partner grocery stores offer customers the option of helping themselves to their bottles or Jean Bouteilles of organic wine in bulk. A choice of three IGP Méditerranée dresses : a red, a white, a rosé produced hand in hand with Brice, Oé winemaker in Arles .
You have already given us a warm welcome to bulk wine and to this partnership with Jean Bouteille. So thanks !
For the curious, we tell you more in this article on bulk wines to present the reasons for our collaboration. And we suggest you find all the points of sale of recorded and bulk wine on our map 👉🏼 here .
Zero Waste Logistics
Since Sonia's arrival in the team, beautiful mountains have moved. She succeeded in shaking up the world of logistics and helping us to implement zero waste logistics . For the moment, we are proud to say that 9 of our 12 wine references are delivered in metal boxes; some of our grocery stores, restaurants and wine merchants are delivered directly from our bottlers in returnable boxes; the glassines (the support of the label) are recycled and recyclable and are delivered in bulk to our bottler. The labels are made of recycled paper and the bottles are optimized for washing and reuse. The box in which we send the wines to you when you order online has been reworked to use less cardboard and be stronger at the same time. To find out more, Sonia talks about it in a permanent story on our instagram account 👉🏼 It's over here!
Oé, the B corp and Ecofarms labels
We have been labeled B Corp since 2017 with 97.9 points out of 200 (don't worry, the average to be able to obtain the label is 82 points. You see we are well above ;)).
B Corp is the label that certifies that our company was created for the common good. We don't want to be the best in the world, but the best FOR the world.
We work in parallel with our winegrowers and the Ecofarms label to get them certified. To date, we already have 3 analyzes from our winegrowers and are waiting for the rest to be able to tell you more about them.
The Oé Program for Biodiversity
We told you about it a few months ago, the famous Oé Program for Biodiversity ! We designed this Program to raise awareness in our community and help Oé winegrowers push the envelope further in their commitments. We dedicate 1% of our turnover to implementing concrete actions for winegrowers via the crowdfunding platform Miimosa and helping them on the path to Ecofarms certification, which we have just told you about in the previous paragraph.
Do you have ideas to give us or topics you would like to discuss with us? Write to us at hello@oeforgood.com , we look forward to hearing from you!
