We created Oé to do good.

Our mission: to transform agriculture, consumption, and business in service of the Common Good.

The activist wine brand

Viticulture accounts for 4% of agriculture and 20% of pesticide use. We want to change that. Our organic wines are made hand in hand with Oé winegrowers, and we go further: transforming agriculture, consumption, and business in the service of the Common Good.

Objective #1

Transforming Agriculture

Agriculture is simultaneously a contributor to, a victim of, and a solution to climate disruption.

Organic since 2015, we go further with regenerative agriculture : zero synthetic inputs and living soils, to regenerate water, air, and biodiversity. And since 2024, we’ve had our feet in our own vineyards with Domaine Oé.

20%

pesticides for 4% of agriculture

2015

in organic farming

6 ha

at Domaine Oé

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Transforming Consumption

Reuse, because a reused bottle means 79% fewer greenhouse gas emissions than a recycled bottle. We were the first wine brand to relaunch reuse in France.

Reduce, with zero-waste logistics and recycled labels.

Measure and advocate, with a published carbon footprint and a voice wherever it counts.

71%

from our reused CHR bottles

26%

of all our bottles (1% in 2020)

– 79%

of CO₂ vs recycling

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Transforming
the company

Change will happen faster if it comes from businesses. So we are building a model that is more modest, transparent, inclusive, and joyful : public salary scales, shared governance, an ethical bank, team hikes, and harvesting together.